Changyu Cabernet——China's first bottle of dry red wine
China's first bottle of dry red wine
Changyu Cabernet, born in 1931, was the first bottle of dry red wine in China.
In 2021, Changyu Cabernet celebrated its 90th anniversary. After years of development, Changyu Cabernet has been sold to over 30 countries worldwide and has entered over 5000 stores in Europe, becoming a highly acclaimed Chinese wine brand internationally. For over 90 years, it has been constantly brewing the charm of time!
The earliest brand history of dry red in China
The origin of the name "Cabernet"
In 1931, the third winemaker of Changyu, Italian Baptiste Dodge, used the Cabernet Sauvignon grape as the main ingredient to produce China's first bottle of dry red wine. Mr. Xu Wangzhi, who was then the general manager, took inspiration from the business philosophy advocated by Zhang Bishi, the founder of Changyu, which is the integration of China and the West and the integration of the sea and rivers, and named it "Cabernet".
The earliest national brand to achieve international quality
In the article "Analysis of Changyu Wine and Comparison of Wines from Various Countries" published in the Journal of Brewing on April 7, 1939, a comparison of analysis indicators between Changyu Cabernet dry red wine and European country wines was published. The indicators fully met the standards of high-quality dry red wine, marking the beginning of the first domestic wine to align with international quality.
Continuously improving exclusive process formula
In the 1980s, under the leadership of China's first generation female winemaker Chen Puxian, Chang Yu established the Cabernet Dry Red Center Laboratory, which improved the Cabernet process formula on the basis of inheritance, ending the history of China's high-end wine lacking core technology for many years.
World leading brewing equipment
In 1998, Changyu built a 30000 ton raw wine fermentation center, mainly used for the fermentation and storage of Changyu Cabernet raw wine. In 2007, a Cabernet production center with an annual production capacity of 30000 tons and an internationally advanced filling production line capable of filling 15000 bottles per hour were built.
Developed independently by China's first
Grape variety: Cabernet Sauvignon
Cultivation originating from China
Wine making grape Cabernet Sauvignon
Changyu Company was founded in 1892. As early as its establishment, 124 wine grape varieties were introduced from Europe. After years of grafting and improvement, a high-quality and unique regional wine grape named Snake Dragon Ball was bred.
The world's largest snake dragon ball
Grape planting base
Changyu Company has the world's largest snake dragon pearl grape planting base in Yantai, accounting for 80% of the total snake dragon pearl production in Yantai and 70% of the total national production.
The snake dragon pearl grape, which is unique only in China, has undergone long-term natural and artificial breeding and has become an excellent wine grape variety that adapts to the local customs of Yantai, performs well, and is widely accepted and recognized.
The allocation process of modern advanced technology
In the 1990s, Chang Yu used modern biotechnology to select four excellent new strains from snake dragon pearl varieties, and determined the characteristic flavor components of Chang Yu Cabernet through modern analysis techniques such as liquid chromatography, gas chromatography, and mass spectrometry.
On the basis of the process formula, the winemaker needs to age the new Snake Dragon Ball wine in oak barrels with different barbecue methods and degrees each year according to the taste changes of the new wine. Then, it enters the blending process and undergoes countless adjustments to determine the subtle changes in the blending ratio of the year, making it more harmonious in taste and brighter in color.
International Integrated Quality Grading System for Wine
In 2006, Changyu Cabernet took the lead in implementing a comprehensive wine quality grading system that was in line with international standards.
Specific indicators were determined for the six aspects that affect the quality of wine, including vineyards, grape ingredients, brewing techniques, oak barrel aging, blending, and bottle storage. Through layer by layer optimization, Changyu Cabernet was ultimately divided into four levels.
Changyu Cabernet is ranked in descending order of product grade:
Preferred level, Special level, Treasure level, Master level.
Award-winning world-class wines
1987
In 1987, Changyu Cabernet won the gold medal at the 25th World Quality Product Selection Conference in Brussels.
2005
In 2005, Changyu Cabernet was awarded the title of "Best Red Wine in Asia" at the SAWA 2005 selection conference of Wine&Dine magazine.
2008
In 2008, SIAL awarded Changyu Cabernet as one of the top 30 global brands and the only wine brand in Asia to receive this honor.
2016
In the 2016 Decanter World Wine Competition (DWWA), Changyu Cabernet Dry Red Wine (Premium) won the Commendation Award (Special Recommendation Award).
2019
In 2019, Changyu Cabernet was rated as "Asia's Top 1 Red Wine Brand" by Singapore's Lianhe Zaobao.
In the same year, the ninth generation of Changyu Special Grade Cabernet Dry Red, the ninth generation of Changyu Collection Grade Cabernet Dry Red, and the ninth generation of Changyu Master Grade Cabernet Dry Red won the gold medal at the first International Wine (China) Grand Prix.
Global Wine Blind Tasting Competition Winner Brand
In 2020, at the "World's Bestselling Wine Brand Blind Tasting Competition" held by the authoritative global beverage media (Drinks Business, abbreviated as DB) in London, Changyu Cabernet Sauvignon from China, with a score of 90, tied with Jacob's Creek from Australia and Villa Antinori from Italy to win first place in the blind tasting competition, defeating France's Mouton Cadet by Mouton Rothschild, Spain's Torres Sangre de Toro, Gallo Family Vineyards Merlot from the United States, Chile's Casillero de Diablo by Concha y Toro, Argentina's Trivento, and France's J P. Chenet, Canti Vino from Italy, Woodbridge by Mondavi from the United States, Black Tower from Germany and other world-renowned best-selling brands.
"We tasted 13 of the most famous and best-selling wines from around the world, and I gave the highest score to Changyu Cabernet," said Patrick Schmitt MW, editor in chief of DB, who holds the title of World Wine Master (MW). "Changyu Cabernet has a rich and pure fruit aroma, full and juicy, making it a very competitive wine." He admitted that the score given to Changyu Cabernet is consistent with his score for the 1961 Margaux Winery.
World Wine Masters(MW) Patrick Schmitt MW
DB pointed out in a report titled "BATTLE of the Giants" that the results of this competition are of great significance. On the one hand, it proves that China's Changyu can produce high-quality wine on a large scale. On the other hand, for many Chinese people, the first bottle of wine they drink is likely to be Changyu Cabernet. This means that Changyu Cabernet plays an extremely important role in introducing more new wine consumers.
Master level Changyu Cabernet
The master Changyu Cabernet has a pomegranate red color, accompanied by a rich aroma of black fruits such as cherries, plums, and blackberries. The fruity aroma is perfectly combined with the chocolate, smoky, cedar, tobacco, and other aromas brought by oak barrel aging. The tannins are tight and soft, with a long and mellow aftertaste, a more mellow and balanced flavor, and a typical aging characteristic of the variety.
Changyu Cabernet in the Eyes of Wine Masters
In 2012, Jesse Robinson gave Changyu Cabernet a high score of 16 points ("Outstanding Wine" level), defined as "Outstanding" in Jesse's 20 point rating system.
——Jesse Robinson
"Chang Yu Cabernet's performance left a deep impression on us, and several colleagues wrote incredible comments."
——Director of the International Bureau of Grapes and Wines (OIV)
Robert Tinlot
"The color is ruby young and vibrant, with intense black berry aromas such as blackberry and blueberry, and a spicy flavor similar to nutmeg. Light bodied, moderate tannins and soft taste, this style reflects the unique characteristics of Yantai's terroir and can compete with the best wines from any region in the world."
- Wine Institute of Australia
Chief viticulturist
David Burrebrook
"Full red berry aromas of cherry, strawberry and raspberry, with hints of black pepper and cinnamon, remind me of a strong Hungarian wine."
-- Winner of the World's Best Sommelier Competition
Andres Larson
"Beautiful color, with aromas of red berries and leather. Tannins are strong, but silky and concentrated. Full of ripe and fresh fruit, spicy balance acidity. Long and powerful aftertaste, good impression. I didn't think China had such good wine. The impact of the oak barrel is not too strong, and it is suitable."
- British Wine and Spirit Society
The chairman, Count Johann Salway
Attended several international banquets
Paris, France
In 1999, at the "Chinese Culture Week" held in Paris, France, Changyu Cabernet was designated as the only special wine for the banquet.
Fortune Global 500 Annual Meeting
In 1999, at the Annual meeting of the World's Top 500 Fortune Forum held in Shanghai, Changyu Cabernet was selected as the only designated dry red product.
Boao Forum for Asia
From 2005 to 2007, it was the only wine designated by the "Boao Forum for Asia" for three consecutive years. The organizing committee also presented Changyu Master Cabernet dry red to Bill Gates who came from afar.
All the big shots love it
Many places of dignitaries, celebrities home banquet are using this wine, before the Chinese restaurant Huang Xiaoming in order to shoot "Chinese restaurant" program, also in the supermarket box by box purchase Cabernet; And, whether it is diving Olympic champion Wu Minxia husband and wife, or national actors Li Jiahang, Li Sheng husband and wife, Changyu Cabernet has left a good memory in their lives.
Champion, star husband and wife the same wine
Superior international performance
German airline Lufthansa
In 2006, Changyu Cabernet successfully entered the first class of Lufthansa, becoming the first Chinese wine brand to enter the mainstream market in Europe.
Waitrose, supplier to the British royal family
In August 2012, Waitrose, a supplier to the British royal family, added Chinese wine - Changyu Cabernet - to its purchase list for the first time and sold it in its high-end supermarket chain.
British seven stars Yabo restaurant
In May 2013, Changyu Cabernet was added to the wine list of Seven Park Place in the United Kingdom. This is the first time that a Chinese wine has been included in the wine list of a well-known wine region, competing with products from well-known regions of the "new and old World".
Kadiwe Department Store in Berlin, Germany
In 2014, Changyu Cabernet entered the largest department store in Europe - KaDeWe department store in Berlin, Germany for sales. The counter of Chang Yu Cabernet is located in the "food world" on the sixth floor of Kadiwe.
Carrefour Spain
